Campaign Knowledge Base

The Ground Game in the Final 100 Days: Canvassing, Volunteer Turf, and GOTV Lists

With three months left before election day, the ground game runs seven days a week. The bottleneck for most campaign teams is not manpower but field data that never makes it back. This article covers how a day of canvassing should flow, how finely to cut volunteer turf, how to measure coverage in a way that drives decisions, and how a GOTV list grows out of daily canvassing.